What are Admirers on Etsy?

This article is dedicated to etsy’s treasury-makers.

Today’s article is not about Secret Admirers.

“Admirers” is a new tool used by etsy’s Front Page (FP) publishers. The treasury curator (You) will gain hotness if you have a number of people liking your treasury (T). It will increase your odds to get noticed by the FP publishers.

Source: Craftcult.com "The Hunted" treasury curated by junkyardglitter 

My theory: “The more admirers the more chance your T can get to the FP”. I have collected data supporting my theory. (Source Craft Cult.com, VAULT data, 08/22 to 08/24).

I my opinion this tool was recently introduced since thousands of treasuries are created every single day and interesting finds need to make it to the FP.

Who makes it to FP?

Source: Craftcult.com, curator junkyardglitter FP at approx. 10 AM on Aug 24

·     Ts < 2 days old can make it to the FP. Continue promoting the day after.
·     Team Membership is important (over 90% belong to a team).

·     New etsy shops can make their T to FP (2 out of 24 FPs per day).

·     Your T needs an average of 30 admirers to get noticed (chart below).  

A lot of time is spent each day making those treasuries and promoting your teammates creations. It is very rewarding if your treasury makes it to the front page. It will increase traffic to your shop and potentially visits will turn into sales.

CONCLUSION and FINDINDS

I noticed that Admirers plays great role in most of the treasuries that make it to the FP.

·     About 24 FP Ts (1-hour slots)
·     About 1 to 2 Ts come from new shops (each day)

.    EURO and Canadian etsians  make it to FP (3 Ts on aug 23, 10 pm - 12 am)

·     Most of Ts have over 20 and 30 admirers (more than 1/2: 25/44 of 57% of cases)

·     If you are lucky, your T can be in the FP for 2 hours. Usually during low traffic time 3-4 AM or 5-6 AM .

RECOMMENDATION

Team captains and team members should develop a guideline or strategy to promote the BEST of their Ts to the top.

Admirers tool should  ONLY be used to promote the worthy FP treasuries.

Keep promoting your treasury even on day two.

Hopefully I have provided you with some valuable information. COMMENTS are appreciated.

You have a great week. Sayonara until we meet again with a good cup of JAVA.

Source: Craft cult.com VAULT on 08/22 to 08/24

note: Some data is missing because the Treasury could not be found (either been deleted or a teammate was promoting the T for the curator).